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The Importance of Arts in Our Community

 THIS ARTICLE APPEARS IN THE RED ROCK NEWS February 16, 2024     Why are the arts an important aspect of the community? Sedona’s natural beauty is an inspiration not only to those fulfilling their bucket list of places to visit, but also to the many artists and photographers who want to capture its beauty and…

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Sedona International Film Festival celebrates 30 years

 THIS ARTICLE APPEARS IN THE RED ROCK NEWS February 9, 2024   In just two weeks, the Sedona International Film Festival (SIFF) will be celebrating its 30th anniversary on February 24 – March 3 with 150 films, 125 filmmakers and 120 volunteers in tow. What first began as a three-day exhibition of inspiring filmmakers of tomorrow,…

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Advocating for Sedona’s Businesses

 THIS ARTICLE APPEARS IN THE RED ROCK NEWS February 2, 2024   As the statewide voice of advocacy for Arizona’s lodging and tourism industry, the Arizona Lodging & Tourism Association, (AzLTA), represents over 1,400 hotels and resorts, Arizona’s sports teams, venues, airlines, airports and hundreds of businesses that supply goods and services to the industry. On January…

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Fight Against Human Trafficking

 THIS ARTICLE APPEARS IN THE RED ROCK NEWS January 26, 2024   Human Trafficking has become a significant issue surrounding the Verde Valley and it’s something that Sedona’s businesses and hoteliers need to be aware of. Recently at a Sedona Lodging Council meeting, Ashlynn Rooney, program director of SAFE (Safeguarding All From Exploitation) with the Arizona…

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Learn the Kintsugi Way

 THIS ARTICLE APPEARS IN THE RED ROCK NEWS January 19, 2024   While reading motivational and inspiring articles this past week, I came across one that caught my attention, “Embracing Failure: The Kintsugi Way for Entrepreneurs.” I was intrigued. The word, “Kintsugi” means “joining with gold.” This concept has been around since the 15th century in…

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Small Business Forecast for 2024

 THIS ARTICLE APPEARS IN THE RED ROCK NEWS January 12, 2024   For the last several months, while keeping an eye on the U.S. economy, I have been reading forecasts and articles from several renowned publications regarding the landscape of small business growth throughout the coming year. The U.S. Chamber of Commerce Small Business Weekly Forecast…

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Economic Outlook for 2024 and Resources for Business Success

 THIS ARTICLE APPEARS IN THE RED ROCK NEWS January 5, 2024   Economic forecasters are hoping for a boring 2024. According to J.P. Morgan’s financial professionals, “The U.S. economic forecast for 2024 can be summed up by the number 2024 – 2% growth, 0 recessions, 2% inflation and unemployment staying at roughly 4%. However, there are…

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Small business is significant to Sedona’s success

 THIS ARTICLE APPEARS IN THE RED ROCK NEWS September 15, 2023   Every local business, art gallery, boutique and retail shop, restaurant, tour guide, winery and home service are most likely owned by residents who live within Sedona and the Verde Valley. In fact, small businesses and entrepreneurs are the backbone of Arizona’s economy — And…

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Festival Season is upon us!

 THIS ARTICLE APPEARS IN THE RED ROCK NEWS September 8, 2023   Fall is my favorite season of the year. It’s a time when the temperature cools down and Sedona comes alive with an array of festivals and events that last all the way through the holidays. In the coming months, locals and visitors alike can…

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Changes in the travel industry forecasted

 THIS ARTICLE APPEARS IN THE RED ROCK NEWS September 1, 2023   Are we in the midst of a mild recession? According to Senior Analyst of Smith Travel Research (STR), Hannah Smith, “Yes, we are.” Smith acknowledges that by looking at travel statistics since COVID-19, the industry is experiencing a downturn in the economy. STR delivers…

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