Reports and Research

We have a library of information available for the public to use.  If you do not find what you are looking for please contact us for assistance.

Annual Meeting and Report

FY20 Annual Report

2020 Annual Meeting Presentation

Marketing Resources

FY22 Destination Resiliency Plan

Marketing tools to assist you in gaining business exposure.

Tourism Bureau

Reports to the City of Sedona

FY21 Reports (July 2020 – June 2021)

FY20 Reports (July 2019 – June 2020)

FY19 Reports (July 2018 – June 2019)

FY18 Reports (July 2017 – June 2018)

Monthly Lodging Performance

Smith Travel Research

Sedona Visitor Survey

Sedona Visitors Intercept Survey

Analysis of SCC&TB Marketing Tools

Sustainable Tourism Plan


Verde Valley Tourism Studies

Additional Research

Audubon Economic Impact of Arizona’s rivers, lakes and streams reports

Sedona Fire District

Arizona Office of Tourism

Arizona Business